Google's March 2024 Core Update & Spam Update

Google’s March 2024 Core Update & Spam Update: A User-Centric Approach to Search (by P.P. Salahudheen, SEO Specialist at Gadlix Digital Marketing)

PP Salahudheen
June 27, 2023
0 Comments

Great news for content creators and search users alike! Google’s recent March 2024 Core Update & Spam Update, prioritizes user experience by promoting informative, original content and tackling spammy websites. At PP Salahudheen, we’re all about creating high-quality content that resonates with real people, and this update aligns perfectly with our philosophy.

What it Means:

Google’s March 2024 Core Update & Spam Update Google’s search ranking system has been refined, rewarding high-quality content – exactly what we at Gadlix strive to deliver for our clients.
New measures target spammy tactics to ensure trustworthy search results. We believe in ethical and transparent SEO practices, so this update is a positive step forward.

Who Wins?

Search Users: Expect more relevant and reliable results for your queries.
Websites with Valuable Content: Well-written, informative content (like in-depth blog posts) will receive a boost in visibility. This is where Gadlix can help! We craft content that not only ranks well but also engages your audience.

Examples:

A detailed blog exploring authentic Kerala cuisine, featuring recipes, cooking techniques, and cultural insights, would thrive under this update. This is exactly the kind of content creation Gadlix specializes in!

Who Might Be Impacted?

Websites with Copied Content: Sites simply rewriting information from other sources are at risk.
Keyword Stuffers: Overusing keywords for ranking purposes (“Kerala tourism” spam) will see diminished returns.
Thin Content Websites: Sites lacking depth or substance on a topic may struggle.
Spammy Websites: Websites with deceptive tactics, intrusive ads, or spreading misinformation will face the brunt of the update.

Examples:

A website offering generic “Kerala tour packages” with no clear itineraries might be affected.
A website repurposing outdated travel reviews with false information to drive traffic could be penalized.

How This Update Affects SEO Practices:

Parasite SEO: Google is cracking down on websites scraping and reposting content. Focus on being a source of original information. At Gadlix, we always create fresh, plagiarism-free content.
Programmatic SEO: Content solely created for search engines, rather than humans, will be less effective. Prioritize user-friendly content. User-centricity is at the core of Gadlix’s SEO strategy.

Expired Domain Abuse: Websites relying on expired domains for ranking will see a decline in visibility.

The Takeaway:

Originality is King: Unique, informative content is the key to ranking success.
Human-Centric Content: Create content to help people, not just search algorithms. This is the foundation of Gadlix’s content marketing approach.

Share this post if you believe in the power of informative content!